data management
We think about data management in terms of a series of contacts with each individual consumer rather than predetermined sets of mail dates and email blasts. This simple but important distinction lays the foundation for true 1:1 marketing solutions.
Our data management specialists track the entire consumer relationship, starting before the consumer actually becomes a customer and continuing well after the first transaction is completed. And we go far beyond purchase information, linking together disparate data sources ranging from e-commerce shopping cart information to email and direct mail history.
Whether you’re trying to reach your target by mailbox, inbox, online, or in-store, SolutionSet can help take the guesswork out of your marketing program.
modern pricing paradigm
Our value-based flat annual fee replaces the irrelevant cost-per-thousand pricing model that legacy data management firms rely on, giving you the freedom to make contact decisions based on projected performance, not unjustified processing costs.
seamless switch
We make the potential nightmare of switching service providers easy. Our account managers have experience working on both sides of the table and fully understand the need for a quick and error-free transition. Once the switch is made, you will be partnered with professionals that help you change customer behavior, not just report on it.