The Relationship Marketing Group builds upon the agency's deep direct marketing heritage, expanding this offering to create actionable brand ideas that build customer loyalty for SolutionSet clients. The move comes as SolutionSet more closely aligns the core practices of all five groups – relationship, digital, data, retail and local marketing services – under a newly appointed leadership team that includes Yesayian, ECD Guy Bommarito, Data Group President Jack Sturn, Local Group President Steve Freedman and Digital Group President Tim Ross, to create a more comprehensive set of solutions designed to help clients drive brand action in today's marketplace.
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SolutionSet is the fourth largest independent marketing services company, providing robust marketing and business solutions via digital, data management and analytics, direct, and local marketing. We plan, create and deliver integrated communications programs to build brands while driving transactions for clients, including adidas, American Express, AT&T, Dell, eBay, Gold's Gym, TXU Energy, Office Depot and Stanford University. For more information, visit: www.solutionset.com.
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