"Zain is one of the industry's best and brightest, and he brings to SolutionSet a wealth of global branding, marketing and retail expertise, along with a passion for developing strategic marketing solutions that help build brands while driving transactions," said Jeff Haggin, SolutionSet CEO. "I look forward to partnering with Zain to continue to build our agency to deliver greater and greater value for our clients in this fast-changing economy."
Prior to joining SolutionSet, Raj was CEO of EuroRSCG Discovery, the North American CRM, analytics and database marketing arm of Euro RSCG Worldwide, and he served as Global Practice Leader for retail brands across the Euro RSCG global network. In this capacity, Zain oversaw the integration and expansion of the Euro RSCG Discovery network, growing the agency's digital capabilities, client base and reach over the last three years. Raj was formerly Executive Vice President and Chief Marketing Officer of Euro RSCG Chicago.
Raj launched his career at Grey Advertising in Bombay, India, before moving to the United States to join Wunderman Cato Johnson in Chicago. He went on to create one of Interpublic's first digital branding practices and to run FCBi. He also held leadership positions at Bayer Bess Vanderwarker, JWT, BrandXP, LLC and Foote Cone & Belding.
"I'm thrilled to join SolutionSet, and to lead a terrific team of professionals as we move toward delivering differentiated solutions for today's digital and personal marketing environment," said Raj. "We have the ability to deliver personal relationships and transactions agnostic of media channels, and we are pioneering cutting-edge innovations in the areas of social CRM and e-commerce."
SolutionSet is the fourth largest independent marketing services company. It plans, creates and delivers integrated communications programs to build brands while driving transactions for clients, including adidas, AT&T, Dell, eBay, TXUE, Office Depot, Stanford University and more. For more information, visit: www.solutionset.com.
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