The Challenge

TiVo advertising has become increasingly important to TiVo's overall business strategy. As a result, SolutionSet was asked to spark the imagination of the external audience by communicating TiVo's DVR advertising products using an entertaining and engaging yet clear and simple approach. This was done by combining static text with animated flash pieces while creating a useful site for internal users at TiVo.

The Solution

SolutionSet worked with TiVo to produce a new user interface for the site, change the entire site to ASP, and deliver working prototypes of all the relevant screens to the in-house technical teams for integration into legacy applications. SolutionSet produced the main TiVo.com website and localized and co-branded sites for TiVo UK and AT&T Broadband and TiVo.

The Result

The finished product: a well-organized, space-saving website utilizing existing data and adaptable for co-branding experiences.

Visit www.tivoadvertising.com (password protected for registered users)