The Challenge

SolutionSet's Data Management division developed advanced postage optimization applications to minimize the impact of postage rate increases.

The Solution

At the outset of the 2007 USPS postal pricing and tier revision, we recognized that traditional add-a-name and co-mail programs were not up to the task of maximizing postage discounts. We developed a new suite of products, highlighted by I-Bundle™, that are designed specifically to face the changes and challenges brought on by USPS rate increases and reform.

The Result

Potpourri Group has utilized I-Bundle™ services to offset much of the postage cost increases it has incurred in its mailings because of the increases since 2007. The postage savings brought about by the use of SolutionSet's postage optimization applications have led to bottom-line benefit up to seven figures range, thus allowing Potpourri Group to continue its successful marketing programs to both customers and prospects.