Pageonce wanted to update their identity and logo in time to be showcased in the Israel Web Tour in Mountain View, CA, in February 2008. The company's identity wasn't strong enough to stand out among the crowd. Additionally, Pageonce's website needed to reflect the updated brand and be more engaging. Also, the previous site needed to be updated to be visually inviting and modern.
The Solution
SolutionSet created Pageonce's identity based on the need to communicate the value of the Pageonce product as the first Internet Personal Assistant. SolutionSet explored utilizing existing elements from the current logo and leveraged these elements to create an original identity and color palette that would be extendable into other components of their emerging brand.
The Result
Once the identity was established, SolutionSet proceeded to design and develop an engaging website that effectively communicates Pageonce's robust features and value proposition.