the foundation for the digital house.
Because we understand how people explore, learn, and interact online, we can design user experiences that remain conscious of your business goals. We work with you to build quick, clear, intuitive paths toward your desired actions.
Our process relies on an intimate knowledge of your business objectives. We begin by defining key flows that meet these objectives, creating an intuitive IA, and designing page-by-page interfaces based on industry best practices. This phase is followed closely by testing and measurement, allowing us to launch with a proven model from square one.
information architecture & user interface design
Like a team of architects, SolutionSet UX professionals create documentation to help you plan, optimize, and visualize the final product. The initial discovery phase, focusing in on your target audience, helps us reduce costs throughout the project lifecycle. User errors, redesigns, and site maintenance will also be greatly reduced.
Deliverables include:
Task Flow Diagrams
Users come to a site or application with a few clear goals. The series of steps leading to those goals needs to be structured logically and intuitively to ensure a project's success.
Site Maps
Site Maps are created to illustrate the organization of the tasks into a structure or hierarchy of pages, showing how content and functionality are linked through navigation.
Wireframes
Grayscale box diagrams for key page interfaces to help you visualize functionality within a current project. They also serve as blueprints for the design and development steps.
usability research
The most effective usability research methods draw on actual user data and customer inputs to validate and inform interactions. Depending on research objectives, a variety of techniques can be leveraged before, during, and after a site has been developed:
Design options
These are performed using card-sorting exercises, or by conducting research on wireframes or clickable prototypes.
Verifying
Does the design work? Analytics and post-launch usability tests will help you decide. Considering the experience of actual users plays a critical role.